Kim Garnett is the founder of Brainy Girl Virtual Assistant. She and her team help online course creators with the technology and marketing of their online courses. They assist with the strategy and implementation of sales funnels, landing pages, webinars, email marketing and social media marketing for clients. Kim has created several successful online courses, and she is passionate about helping other entrepreneurs create passive income streams.
Kim was working a regular job and hating it when the idea for Brainy Girl was born. Wanting to get back to her first love of helping business owners and entrepreneurs, Kim placed an online ad and landed her first client. She worked nights and weekends and got very busy very quickly. Soon Kim was able to leave her j-o-b and freelance as a generalist. In the four years since, she found her niche – helping online course creators – and her team has grown to seven.
On this episode of the podcast, Kim explains how to utilize email marketing, drive traffic to your website and build a results-oriented lead magnet. She also opens up about the current challenges she faces in growing a virtual team and mistakes she made along the way to building Brainy Girl.
Kim’s secrets to finding freelance work
Email marketing is an important component of your overall marketing strategy
Kim’s advice for luring potential clients to sign up for your email list
Kim’s suggestions for attracting customers to your website
Steps to launching your email marketing list
Common stumbling blocks to creating an online course
Kim’s tips for using marketplaces like Udemy and Upwork
Kim’s best advice for people who are just getting started
Connect with Kim Garnett